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ginseng

Ginseng in K-Beauty: The king of anti-aging ingredients Ginseng (인삼) is one of the most powerful anti-aging ingredients in Korean skincare, which stimulates skin regeneration and effectively com...

Coenzyme Q10

Coenzyme Q10 (Ubiquinone)Coenzyme Q10 is an endogenous antioxidant, valued in K-Beauty for its cell-protecting and energy-boosting properties. Quick Facts INCI Name: Ubiquinone Category: Anti-Ag...

Zinc oxide

Zinc oxide is a mineral UV filter and anti-inflammatory active ingredient that protects against both UV-A and UV-B radiation while soothing sensitive skin. INCI Name Zinc Oxide Category Sun Pr...

Hyaluronic Acid (Low Molecular)

Hyaluronic acid (low molecular weight) is a special form of hyaluronic acid with smaller molecules that can penetrate deeper into the skin, providing intensive hydration and anti-aging effects. ...

Tangerine / Mandarin

Tangerine Extract (Citrus Reticulata Fruit Extract) is a vitamin C-rich plant extract from tangerines that brightens the skin, provides antioxidants, and ensures a radiant complexion. INCI Name ...

Linoleic acid

Linoleic acid is an essential omega-6 fatty acid that acts as a powerful building block for a healthy skin barrier and protects the skin from moisture loss. Quick Facts Details INCI Name Linolei...

Beta-glucan

Beta-glucan is a natural polysaccharide active ingredient that strengthens the skin barrier and is particularly valued in Korean skincare for its moisturizing and soothing properties. INC...

Willow Bark

Willow bark is a natural ingredient in K-Beauty, rich in salicin and considered a gentle alternative to salicylic acid – ideal for blemish-prone skin and clogged pores. Quick Facts INCI Name: Sal...

Rosemary

Rosemary (Rosmarinus Officinalis Leaf Extract) - The Powerful Antioxidant from Nature Rosmarinus Officinalis Leaf Extract is a highly effective botanical extract from the leaves of the rosemary pl...

EGF (Epidermal Growth Factor)

EGF (Epidermal Growth Factor) is an endogenous peptide that stimulates skin cell renewal and regeneration and is one of the most revolutionary anti-aging active ingredients in modern skincare. Q...

Vitamin A (Retinyl Palmitate)

Retinyl Palmitate is a gentle, stabilized form of Vitamin A that is converted into active retinol in the skin, offering anti-aging benefits. Quick Facts INCI Name Retinyl Palmitate Category An...

Retinol

Retinol – The anti-aging champion of Korean skincare Retinol (레티놀) is a vitamin A derivative that is considered one of the most effective anti-aging ingredients in modern skincare, reducing visi...

Madecassoside

Madecassoside is a bioactive saponin from Centella Asiatica, which is particularly valued for its potent anti-inflammatory and wound-healing effects, especially in irritated and problematic skin. ...

Rosewater

Rose water (Rosa Damascena Flower Water) is a soothing floral water obtained through steam distillation of Damask roses, valued for its anti-inflammatory and moisturizing properties. Quick Facts: R...

Glycolic acid

Glycolic Acid - All About the AHA Active Ingredient in K-Beauty Glycolic acid is the smallest alpha-hydroxy acid (AHA) and is considered one of the most effective chemical peels in Korean skincare...

Trehalose

Trehalose is a natural disaccharide with exceptional moisturizing and skin-protective properties, valued in K-Beauty for its ability to strengthen the skin barrier and ensure long-lasting hydration...

What skin type am I?

What skin type am I? Understand your skin type Determining your skin type is the first step to developing an effective skin care routine. With the abundance of Korean cosmetics and high-quali...

Reveal smooth, clear skin with pore care masks

In the context of K-Beauty, where the skincare routine is considered an object of admiration and perfection, white skin is a big goal. The use of pore care masks in the skincare ritual of Korean wo...

Improve your daily shower care routine

The tranquility of Korean shower care In the hustle and bustle of everyday life, amidst the chaos and demands that constantly pull us in different directions, there is a place of refuge - a hav...

Soy / Soybean

Soy extract is a powerful, moisturizing ingredient derived from soybean seeds, rich in proteins, isoflavones, and amino acids, and strengthens the skin barrier. Quick Facts INCI: Glycine Soja (So...

Korean skincare for acne: Why fewer active ingredients often achieve more

Welcome to Happy & Pretty – we're so glad you're here. Acne is often treated with maximum potency. Strong peels, high-dose acids, and aggressive anti-acne products are supposed to deliver clea...

Argan oil

Argan oil is a high-quality vegetable oil from Morocco, which, due to its unique fatty acid composition and high vitamin E content, possesses particularly regenerating and moisturizing properties....

Korean skin care when travelling: expert tips for your cosmetic set

Korean skin care when travelling: expert tips for your cosmetic set When it comes to skincare, consistency is key, even when you're on the go. Whether you're jetting around the world or ta...

Top 10 Korean cosmetic brands you should know

Welcome to Happy & Pretty – we're so glad you're here! The world of Korean skincare is vast – and sometimes it can be hard to keep track. From established brands to innovative newcomers, we'll ...

Top 10 Bestsellers: These Korean cosmetics are loved by K-Beauty fans in Germany

Welcome to Happy & Pretty – we're glad you're here! Korean cosmetics are inspiring the world over with innovative products, natural ingredients, and gentle formulations. In this article, we'll ...

Apricot kernel oil

Apricot Kernel Oil (Prunus Armeniaca Kernel Oil) - Ingredient Lexicon Apricot kernel oil is a nourishing botanical oil derived from apricot kernels, especially rich in vitamin E and essential fatt...

Honey

Honey is a natural moisturizer and anti-inflammatory agent that soothes and regenerates the skin through its antibacterial enzymes and antioxidants. Quick Facts INCI Name: Mel / Honey Extract Ca...

Olive oil

Olive oil (올리브 오일) is a traditional skincare ingredient derived from the fruit of the olive tree. Rich in unsaturated fatty acids and antioxidants, it provides intense moisture and strengthens the ...

Discover the magic of shea butter skin care masks

Unleash your radiance: discover the magic of shea butter skin care masks When it comes to the world of skincare, few ingredients have the versatility and potency of shea butter . Known for its...

snail slime

Snail slime (Snail Secretion Filtrate) – The regenerating miracle ingredient of K-Beauty Snail mucin is an active ingredient obtained from the secretion of the garden snail, which is valued in K...

Chamomile

Chamomile (Chamomilla Recutita Flower Extract) is a soothing plant extract from true chamomile, valued in Korean cosmetics for its anti-inflammatory and skin-protective properties. INCI Name Cha...

Phenoxyethanol

Phenoxyethanol - The gentle preservative of K-Beauty Phenoxyethanol (페녹시에탄올) is a mild, synthetic preservative that ensures the shelf life and safety of K-Beauty products without irritating the ...

Glycerine

GlycerinGlycerin (글리세린) is a powerful humectant that binds moisture from the environment and provides the skin with intensive hydration. INCI Name Glycerin Category Moisture For Skin Types All...

Algae Extract

Algae extract is a nutrient-rich marine extract from various types of algae that intensely moisturizes the skin while providing anti-aging effects. Quick Facts INCI Name: Algae ExtractCategory: Ant...