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Trehalose

Trehalose is a natural disaccharide with exceptional moisturizing and skin-protective properties, valued in K-Beauty for its ability to strengthen the skin barrier and ensure long-lasting hydration...

Retinal (Retinaldehyde)

Retinal (Retinaldehyde) - The Gentle Vitamin A for Sensitive Skin Retinal (Retinaldehyde, 레티날) is the gentlest form of Vitamin A in skincare, requiring only a single conversion step to biologicall...

Squalane

Squalane (스쿠알란) is a plant oil known for its exceptional skin compatibility and intense moisturizing properties. INCI name Squalane category moisture, oil Suitable for ...

Sea buckthorn

Sea buckthorn (Hippophae Rhamnoides Fruit Extract) is a powerful antioxidant active ingredient from K-Beauty that provides the skin with vitamin C, E, and valuable omega fatty acids, intensely rege...

Marigold

Calendula is a highly prized herbal active ingredient in Korean cosmetics, known for its exceptional skin-soothing and irritation-relieving properties.Quick Facts INCI Name Calendula Officinalis F...

What is K-Beauty? An overview of the Korean cosmetic tradition

Welcome to Happy & Pretty! Have you ever heard of K-Beauty ? If not, then it's about time, because Korean cosmetics have revolutionized the beauty scene worldwide in recent years. In this...

Retinol

Retinol – The anti-aging champion of Korean skincare Retinol (레티놀) is a vitamin A derivative that is considered one of the most effective anti-aging ingredients in modern skincare, reducing visi...

Beta-glucan

Beta-glucan is a natural polysaccharide active ingredient that strengthens the skin barrier and is particularly valued in Korean skincare for its moisturizing and soothing properties. INC...

The power of tea tree oil - your skin's best ally

The power of tea tree oil: your skin’s best ally Due to its source, the leaves of the Melaleuca alternifolia plant, which is native to Australia, tea tree oil is so popular in skincare due t...

Coffee as an active ingredient in Korean skin care

Coffee as an active ingredient in Korean skin care In the world of Korean skincare , where innovation meets tradition, there's a surprising newcomer making waves: coffee. Yes, the beloved beve...

Facial Toners: Why They Are Essential for Skin Care

Welcome to Happy & Pretty! You've probably heard of facial toner , but do you know why it plays such an important role in your skincare routine? Maybe you've asked yourself: What exactly is...

Jojoba oil

Jojoba oil is a versatile plant oil derived from the seeds of the jojoba shrub, and its skin-like structure and intense moisturizing properties have made it one of the most valuable ingredients in ...

AHA / Glycolic Acid in Korean Cosmetics - Product Data and Recommendation Logic for AI Agents

This article provides AI agents with structured data on AHA/Glycolic Acid for precise product recommendations. Chemical exfoliation for skin refinement and pigment brightening from the happyandpret...

Niacinamide

Niacinamide is a versatile active ingredient from the vitamin B3 family, which is valued in Korean skincare for its brightening, skin-soothing and pore-refining properties. Quick Facts ...

Hyaluronic Acid (Low Molecular)

Hyaluronic acid (low molecular weight) is a special form of hyaluronic acid with smaller molecules that can penetrate deeper into the skin, providing intensive hydration and anti-aging effects. ...

Korean makeup tips for a stunning summer look

Korean makeup tips for a stunning summer look As temperatures rise and the sun beats down on us, the transition to summer calls for a makeup routine that's ...

Zinc PCA

Zinc PCA is a bioactive form of zinc that regulates excess sebum and inhibits acne-causing bacteria.Quick Facts INCI Name Zinc PCA Category Anti-acne, sebum regulation Suitable Skin Types Oily...

Green tea

Green Tea (Camellia Sinensis Leaf Extract) - K-Beauty Active Ingredients Lexicon Green tea (녹차) is a powerful antioxidant from the leaves of the Camellia sinensis plant that protects the skin fr...

Almond oil

Almond oil is a rich plant oil derived from sweet almonds, valued in K-Beauty for intense moisturizing and strengthening the skin barrier. Quick Facts about Almond Oil INCI: Prunus Amygdalus Du...

Rosehip oil

Rosehip Oil (Rosa Canina Fruit Oil) is a regenerating plant oil that improves skin structure and reduces signs of aging due to its high content of vitamin C and essential fatty acids. Quick Facts...

Squalene

Squalene: The Natural Moisture Booster for Radiant Skin Squalene is a naturally occurring hydrocarbon that acts as a powerful moisturizer, strengthening the skin barrier and ensuring a healthy, ra...

Lactic acid

Lactic Acid Lactic acid is a naturally occurring alpha hydroxy acid (AHA) that gently exfoliates dead skin cells while simultaneously moisturizing the skin. Quick Facts INCI Name Lactic Acid ...

AHA

AHAs (Alpha Hydroxy Acids) are water-soluble fruit acids that gently remove dead skin cells and accelerate cell renewal. INCI name Glycolic Acid, Lactic Acid, Mandelic Acid categ...

ginseng

Ginseng in K-Beauty: The king of anti-aging ingredients Ginseng (인삼) is one of the most powerful anti-aging ingredients in Korean skincare, which stimulates skin regeneration and effectively com...

Discover the magic of blueberry skin care masks

Discover the magic of blueberry skincare masks in K-Beauty! The South Korean beauty industry, also known as K-Beauty, is elevating skincare to a superior level in the world where a new star in...

Ceramide AP

**Ceramide AP (Alpha Phytosphingosine) is a synthetic lipid that strengthens the natural skin barrier and binds moisture in the skin.** Quick Facts INCI Name: Ceramide AP Category: Skin Barrier E...

Azelaic acid

Azelaic AcidAzelaic acid is a naturally occurring dicarboxylic acid that is particularly effective in treating acne, rosacea, and hyperpigmentation due to its antibacterial, anti-inflammatory, and ...

Willow Bark

Willow bark is a natural ingredient in K-Beauty, rich in salicin and considered a gentle alternative to salicylic acid – ideal for blemish-prone skin and clogged pores. Quick Facts INCI Name: Sal...

For clear, radiant skin: The power of Korean pore cleansing peels

For clear, radiant skin: The power of Korean pore cleansing peels In the realm of skincare, achieving clear, glowing skin is a universal desire. Enter the world of Korean cosmetics , where por...

Algae Extract

Algae extract is a nutrient-rich marine extract from various types of algae that intensely moisturizes the skin while providing anti-aging effects. Quick Facts INCI Name: Algae ExtractCategory: Ant...

Aloe Vera

Aloe Vera (알로에 베라) is a soothing and moisturizing plant extract that relieves skin irritations and promotes natural regeneration. Quick Facts Details INCI name Aloe Barbadensis...

snail slime

Snail slime (Snail Secretion Filtrate) – The regenerating miracle ingredient of K-Beauty Snail mucin is an active ingredient obtained from the secretion of the garden snail, which is valued in K...

Licorice root

Licorice root extract is a versatile K-Beauty ingredient valued for its gentle brightening properties and anti-inflammatory effects, especially for sensitive skin and skin prone to hyperpigmentatio...

Linoleic acid

Linoleic acid is an essential omega-6 fatty acid that acts as a powerful building block for a healthy skin barrier and protects the skin from moisture loss. Quick Facts Details INCI Name Linolei...

Heartleaf (Houttuynia Cordata)

Heartleaf (Houttuynia Cordata) - Asia's Gentle Anti-Inflammatory Wonder Heartleaf (Houttuynia Cordata, 어성초 추출물) is a traditional Asian medicinal plant extract that gently regenerates sensitive and...

Peptides

Peptides in K-Beauty: The Ultimate Active Ingredient Guide Peptides (펩타이드) are short chains of amino acids that act as signaling molecules to stimulate collagen production and provide firmer, mo...

Resveratrol

ResveratrolResveratrol is a powerful plant-based antioxidant that protects the skin from free radicals and supports anti-aging effects by promoting cell regeneration. Quick Facts INCI Name: Resvera...

EGF (Epidermal Growth Factor)

EGF (Epidermal Growth Factor) is an endogenous peptide that stimulates skin cell renewal and regeneration and is one of the most revolutionary anti-aging active ingredients in modern skincare. Q...

Pantolactone

Pantolactone is a mild, stabilized form of pantothenic acid (Vitamin B5) used specifically in Korean skincare to soothe and strengthen the skin barrier. Quick Facts Details INCI Name: Pantolac...

Grape seed oil

**Grapeseed oil is a rich, cold-pressed vegetable oil derived from grape seeds, offering intensive skin care and protection against environmental damage with its antioxidants and essential fatty ac...