
POLATAM – Gentle K-Beauty with a focus on better aging
About the POLATAM brand
POLATAM is a Korean skincare brand that has stood for authentic, effective, and affordable skincare for over 10 years. The focus is on natural ingredients that are suitable for sensitive skin and the whole family. Step by step, POLATAM develops products that combine skin compatibility with visible results.
The motto “Better Aging” underlines the brand’s mission: to create care that strengthens skin health, preserves natural radiance, and gently supports the aging process.
Brand philosophy
- Better Aging: Skin care that preserves and supports natural beauty over the long term.
- Gentle formulas: Light, skin-friendly formulations for sensitive skin types.
- Trust & Transparency: Known for quality at fair prices for over 10 years.
- For the whole family: Care that is versatile and gentle on the skin.
Certifications & Visibility
POLATAM is considered a reliable Korean skincare brand with a growing international reach. Lines like the Cica Malacalming series, in particular, have gained the trust of many consumers seeking gentle yet highly effective skincare.
Hero products from POLATAM
1. Cica Malacalming Soothing Ampoule (50ml)
A concentrated serum with cica extracts that reduces redness and soothes irritated skin.
- Key Benefits: Intensive soothing, regeneration, moisture
- Suitable for: sensitive, irritated skin
2. Cica Malacalming Moisturizing Cream (50ml)
Nourishing moisturizer with cica active ingredients that strengthens and hydrates the skin barrier.
- Key Benefits: Barrier protection, hydration, care
- Suitable for: dry, sensitive skin
3. Extra Glow Whitening Ampoule (50ml)
Brightening serum for an even complexion and fresh radiance.
- Key Benefits: Glow, brightening, skin refinement
- Suitable for: dull or uneven skin
4. Triple Collagen Firming Ampoule (50g)
Firming anti-aging serum with triple collagen complex to improve elasticity.
- Key Benefits: Firming, anti-aging, skin tightening
- Suitable for: mature skin
Global activities & visibility
With more than a decade of experience, POLATAM stands for honest skin care with high-quality active ingredients. Lines like Cica Malacalming and Pure Moist Cleansing have made the brand known far beyond Korea. Demand for POLATAM is also growing steadily in Europe and the US – supported by the clear brand message and a wide range of products.
Why discover POLATAM?
For customers in Germany, Austria, and Switzerland, POLATAM is a brand that combines modern K-Beauty with effective, gentle skincare. Whether for anti-aging, sensitive skin, or daily hydration – POLATAM offers diverse solutions with reliable quality.

